Thursday 18 June 2009

Show me the money!



If you're trying to kickstart your career as a creative please set aside 3 minutes of your time to watch this video.

It may well be the best career move you make.

Why?

Because it may make you think twice about working on something on spec.

And why is that important to a person at the beginning of their career?

Because once you start giving away your intellectual property it will get harder and harder for you to demand that people pay you what you and your ideas are worth.

Free may be the most popular word in the English language but it isn't the smartest.

After all why would anyone want to pay you when they know that you're happy to do it for nothing?

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