Tuesday 18 July 2006

They're cracking me up


Just when you thought there was no where left for advertising to intrude along come egg ads.

Yes you read that right. People are printing ads on the humble egg.

First cab off the rank is CBS in the US who are using egg puns to push their new TV shows.

New York Times quotes a CBS exec as saying, "Newspapers, magazines and Web sites are so crowded with ads for entertainment programming that CBS was ready to try something different."

And the best thing about egg ads? “You can’t avoid them,” he said.